1. FIRST CYCLE - BACHELOR'S DEGREE
  2. FACULTY OF COMMUNICATION
  3. PUBLIC RELATIONS AND PUBLICITY DEPARTMENT
  4. 411 PUBLIC RELATIONS AND PUBLICITY
Course Information Course Learning Outcomes Course's Contribution To Program ECTS Workload Course Details
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COURSE INFORMATION
Course CodeCourse TitleL+P HourSemesterECTS
HIT 321INTERCULTURAL COMMUNICATION3 + 03rd Semester5

COURSE DESCRIPTION
Course Level Bachelor's Degree
Course Type Elective
Course Objective To increase knowledge and skill level about intercultural communication
Course Content What is intercultural communication?; Social living, culture and communication; Theories of intercultural communication; İntercultural differentiation and communication; Differentiation of verbal communication styles; Differentiation of non-verbal communication styles; Intercultural communication competence; Area of usage of intercultural communication; Intercultural communication for public relations and advertising
Prerequisites No the prerequisite of lesson.
Corequisite No the corequisite of lesson.
Mode of Delivery Face to Face

COURSE LEARNING OUTCOMES
1Able to explain intercultural communication discipline and its scope
2Able to explain relationship between social living and culture
3Able to explain theories of intercultural communication
4Able to explain relationship between cultural differences and communication
5Able to realize differences between verbal communication styles
6Able to realize differences between non-verbal communication styles
7Able to explain intercultural communication competence
8Able to explain area of usage of intercultural communication
9Able to explain the importance and practices of intercultural communication for public relations and advertising

COURSE'S CONTRIBUTION TO PROGRAM
PO 01PO 02PO 03PO 04PO 05PO 06PO 07PO 08PO 09PO 10PO 11PO 12PO 13PO 14PO 15
LO 0015 4    3 5     
LO 0025 4    3 5     
LO 0035 2    3 5     
LO 0045 2    3 5     
LO 0055 2    3 5     
LO 0065 4    3 5     
LO 0075 4    3 5     
LO 0085 4    3 5     
LO 0095 4    3 5     
Sub Total45 30    27 45     
Contribution503000030500000

ECTS ALLOCATED BASED ON STUDENT WORKLOAD BY THE COURSE DESCRIPTION
ActivitiesQuantityDuration (Hour)Total Work Load (Hour)
Course Duration (14 weeks/theoric+practical)14342
Hours for off-the-classroom study (Pre-study, practice)13339
Mid-terms12424
Final examination12525
Total Work Load

ECTS Credit of the Course





130

5
COURSE DETAILS
 Select Year   


 Course TermNoInstructors
Details 2021-2022 Fall1HAYRULLAH YANIK
Details 2017-2018 Fall1YELDA ÖZLEM KÖLGELİER


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Course Details
Course Code Course Title L+P Hour Course Code Language Of Instruction Course Semester
HIT 321 INTERCULTURAL COMMUNICATION 3 + 0 1 Turkish 2021-2022 Fall
Course Coordinator  E-Mail  Phone Number  Course Location Attendance
Asts. Prof. Dr. HAYRULLAH YANIK hayrullahy@pau.edu.tr TUR A0406 %60
Goals To increase knowledge and skill level about intercultural communication
Content What is intercultural communication?; Social living, culture and communication; Theories of intercultural communication; İntercultural differentiation and communication; Differentiation of verbal communication styles; Differentiation of non-verbal communication styles; Intercultural communication competence; Area of usage of intercultural communication; Intercultural communication for public relations and advertising
Topics
WeeksTopics
1
2
3
4
5
6
7
8
9
10
11
12
13
14
Materials
Materials are not specified.
Resources
ResourcesResources Language
Kültürlerarası İletişim, Yazar/ Editör: Asker KARTARI AÖF Yayın No: 1778Türkçe
Tutal, Nilgün; Küreselleşme İletişim ve Kültürlerarasılık Kırmızı Yayınları İstanbul 2006Türkçe
Oksaar, Els; Kültürlerarası İletişim Bağlamında Kültür Kuramı Çizgi Kitabevi Konya 2008Türkçe
Uzunçarşılı Soydaş Ayda; Kültürlerarası İletişim Farklı Kültürel Ortamlarda Çalışma ve İletişim, Parşömen Yayınları 2010Türkçe
Mora, Necla; Kültürlerarası İletişim Bağlamında İnsana Dair Duygular ve Ritüeller Nobel Yayın Dağıtım Ankara 2011Türkçe
Course Assessment
Assesment MethodsPercentage (%)Assesment Methods Title
Final Exam60Final Exam
Midterm Exam40Midterm Exam
L+P: Lecture and Practice
PQ: Program Learning Outcomes
LO: Course Learning Outcomes