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FIRST CYCLE - BACHELOR'S DEGREE
FACULTY OF COMMUNICATION
PUBLIC RELATIONS AND PUBLICITY DEPARTMENT
411 PUBLIC RELATIONS AND PUBLICITY
Course Information
Course Learning Outcomes
Course's Contribution To Program
ECTS Workload
Course Details
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COURSE INFORMATION
Course Code
Course Title
L+P Hour
Semester
ECTS
HIT 327
PSYCHOLOGY OF PERCEPTION
3 + 0
5th Semester
5
COURSE DESCRIPTION
Course Level
Bachelor's Degree
Course Type
Elective
Course Objective
To explain and understand the effects of perception and perception processes on individual and community feelings, thoughts and behaviors.
Course Content
Psychophysical and psychosocial processes of processes that generate perceptions in humans will be emphasized and the formation of perception will be tried to be explained. The individual differences and the social formation of the perception will be examined. In terms of public relations, perception and manipulation in public opinion will be emphasized
Prerequisites
No the prerequisite of lesson.
Corequisite
No the corequisite of lesson.
Mode of Delivery
Face to Face
COURSE LEARNING OUTCOMES
1
Students can describe processes that generate perception in humans.
2
Students can explain perception’s individual and social aspects.
3
Students can define perception and manipulations in public relations applications.
COURSE'S CONTRIBUTION TO PROGRAM
PO 01
PO 02
PO 03
PO 04
PO 05
PO 06
PO 07
PO 08
PO 09
PO 10
PO 11
PO 12
PO 13
PO 14
PO 15
LO 001
5
LO 002
5
LO 003
5
Sub Total
15
Contribution
5
0
0
0
0
0
0
0
0
0
0
0
0
0
0
ECTS ALLOCATED BASED ON STUDENT WORKLOAD BY THE COURSE DESCRIPTION
Activities
Quantity
Duration (Hour)
Total Work Load (Hour)
Course Duration (14 weeks/theoric+practical)
14
3
42
Hours for off-the-classroom study (Pre-study, practice)
13
3
39
Mid-terms
1
24
24
Final examination
1
25
25
Total Work Load
ECTS Credit of the Course
130
5
COURSE DETAILS
Select Year
All Years
2022-2023 Fall
2021-2022 Fall
2020-2021 Fall
2019-2020 Fall
2018-2019 Fall
Course Term
No
Instructors
Details
2022-2023 Fall
1
KAMİL ORHAN
Details
2021-2022 Fall
1
KAMİL ORHAN
Details
2020-2021 Fall
1
KAMİL ORHAN
Details
2019-2020 Fall
1
KAMİL ORHAN
Details
2018-2019 Fall
1
KAMİL ORHAN
Print
Course Details
Course Code
Course Title
L+P Hour
Course Code
Language Of Instruction
Course Semester
HIT 327
PSYCHOLOGY OF PERCEPTION
3 + 0
1
Turkish
2022-2023 Fall
Course Coordinator
E-Mail
Phone Number
Course Location
Attendance
Prof. Dr. KAMİL ORHAN
korhan@pau.edu.tr
İİBF C0202
%80
Goals
To explain and understand the effects of perception and perception processes on individual and community feelings, thoughts and behaviors.
Content
Psychophysical and psychosocial processes of processes that generate perceptions in humans will be emphasized and the formation of perception will be tried to be explained. The individual differences and the social formation of the perception will be examined. In terms of public relations, perception and manipulation in public opinion will be emphasized
Topics
Weeks
Topics
1
Algı kavramının tanımı, algının psikolojideki yeri
2
Algının fizyolojisi ve davranışlar üzerindeki etkileri
3
Gestalt kuramları
4
Gestalt kuramları
5
Benlik algısı
6
Benlik algısı ve davranış
7
sosyal algı
8
Yaşamda sosyal algı
9
vize
10
İzlenim oluşturma
11
Kişilikler hakkında izlenim oluşturma ve düşülen yanılgılar
12
atıf kuramları
13
subliminal mesajlar
14
subliminal mesajlar
Materials
Materials are not specified.
Resources
Course Assessment
Assesment Methods
Percentage (%)
Assesment Methods Title
Final Exam
50
Final Exam
Midterm Exam
50
Midterm Exam
L+P:
Lecture and Practice
PQ:
Program Learning Outcomes
LO:
Course Learning Outcomes
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Home Page
About University
Name And Address
Acedemic Authorities
General Discription
Academic Calendar
General Admission Requirements
Recognition of Prior Learning
General Registration Procedures
ECTS Credit Allocation
Academic Guidance
Information For Students
Cost Of Living
Accommodation
Meals
Medical Facilities
Facilities for Special Needs Students
Insurance
Financial Support for Students
Student Affairs
Learning Facilities
International Programs
Language Courses
Internships
Sports Facilities and Leisure Activities
Student Associations
Practical Information for Mobile Students
Degree Programmes