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COURSE INFORMATION
Course CodeCourse TitleL+P HourSemesterECTS
BYA 217CUSTOMER RELATIONSHIP MANAGEMENT2 + 04th Semester4

COURSE DESCRIPTION
Course Level Associate's Degree
Course Type Elective
Course Objective With this course, students will gain competencies in managing customer relationships.
Course Content Customers can communicate with classify customers Online consumer behavior Traditional consumer behavior Event and entertainment Create customer value Customer satisfaction Customer complaints
Prerequisites No the prerequisite of lesson.
Corequisite No the corequisite of lesson.
Mode of Delivery Face to Face

COURSE LEARNING OUTCOMES
1knowing the customer
2Increase customer satisfaction

COURSE'S CONTRIBUTION TO PROGRAM
Data not found.

ECTS ALLOCATED BASED ON STUDENT WORKLOAD BY THE COURSE DESCRIPTION
ActivitiesQuantityDuration (Hour)Total Work Load (Hour)
Course Duration (14 weeks/theoric+practical)14228
Mid-terms12828
Final examination13030
Presentation / Seminar Preparation11818
Total Work Load

ECTS Credit of the Course






104

4
COURSE DETAILS
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L+P: Lecture and Practice
PQ: Program Learning Outcomes
LO: Course Learning Outcomes