Weeks | Topics |
1 |
Introduction to Marketing Research
|
2 |
Determining problem and its definition
|
3 |
Planning of Searching Outline
|
4 |
Sampling Methods
|
5 |
Determining problem and its definition
|
6 |
Surveys Method
|
7 |
Observation and Experiment Method
|
8 |
Midterm
|
9 |
Scales of Methods
|
10 |
Introduction to Data Analysis
|
11 |
Correlation, Regretion and Multiple Regretion Analysis
|
12 |
Preparing of Search Reports and its audit
|
13 |
Consumer,Product, Distrubiton Channels and Ad.Search
|
14 |
Final Exam
|