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COURSE INFORMATION
Course CodeCourse TitleL+P HourSemesterECTS
GKD 5005MEDIA LITERACY2 + 03rd Semester3

COURSE DESCRIPTION
Course Level Bachelor's Degree
Course Type Elective
Course Objective To enable students to become effective media users by way of deciphering all kinds of media influences, occurred through the open/implicit elements in the media, on individuals and the society.
Course Content Information literacy; the conscious use of the internet and social media; the effects of social media on individuals; the power of the media to disseminate information and to mislead; power of media to disseminate news; media and perception control; legal rights and responsibilities for the media and the internet; Copyright; personal rights; information confidentiality; privacy violation; language use in the media; value and quality analysis of news; popular culture; gender female representations in the media; consumerism and advertisements; stereotyping in the media
Prerequisites No the prerequisite of lesson.
Corequisite No the corequisite of lesson.

COURSE LEARNING OUTCOMES
1…exemplifies the dimensions of information literacy
2…discussed the characteristics of various mediums
3…analyzes the commercial aspect of the media (including commercials)
4…evaluates all kinds of media products
5…recognizes the positive and negative effects of the media on individuals/society
6…reads media language through an analytic approach
7…appreciates legal rights and responsibilities towards the media and internet
8…identifies various stereotypes produced or fed by the media

COURSE'S CONTRIBUTION TO PROGRAM
PO 01PO 02PO 03PO 04PO 05PO 06PO 07PO 08PO 09PO 10PO 11PO 12PO 13PO 14PO 15PO 16PO 17PO 18PO 19PO 20PO 21PO 22PO 23PO 24
LO 001                   3  2 
LO 002                      2 
LO 004       3         32   4 
LO 005                  1     
LO 006                  2     
Sub Total       3         353  8 
Contribution000000000000000000100010

ECTS ALLOCATED BASED ON STUDENT WORKLOAD BY THE COURSE DESCRIPTION
ActivitiesQuantityDuration (Hour)Total Work Load (Hour)
Course Duration (14 weeks/theoric+practical)14228
Hours for off-the-classroom study (Pre-study, practice)14228
Assignments166
Final examination188
Midterm188
Total Work Load

ECTS Credit of the Course






78

3
COURSE DETAILS
 Select Year   


 Course TermNoInstructors
Details 2025-2026 Fall1SERAP YETİK


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Course Details
Course Code Course Title L+P Hour Course Code Language Of Instruction Course Semester Mode of Delivery
GKD 5005 MEDIA LITERACY 2 + 0 1 Turkish 2025-2026 Fall Face to Face
Course Coordinator  E-Mail  Phone Number  Course Location Attendance
Asts. Prof. Dr. SERAP YETİK ssamsa@pau.edu.tr EGT A0232-11 %
Goals To enable students to become effective media users by way of deciphering all kinds of media influences, occurred through the open/implicit elements in the media, on individuals and the society.
Content Information literacy; the conscious use of the internet and social media; the effects of social media on individuals; the power of the media to disseminate information and to mislead; power of media to disseminate news; media and perception control; legal rights and responsibilities for the media and the internet; Copyright; personal rights; information confidentiality; privacy violation; language use in the media; value and quality analysis of news; popular culture; gender female representations in the media; consumerism and advertisements; stereotyping in the media
Topics
WeeksTopics
1 Media Literacy Basic Definitions and Concepts
2 Examining the Institutions Concerning Media Literacy in Turkey
3 Media Literacy in the World and in Turkey
4 Media Literacy Models and Analysis Techniques
5 Digital Games, Violence and Cyberbullying
6 Evaluation of Filtering Programs and Ensuring Data Security
7 Values, Moral Development and the Internet
8 Midterm Week
9 Media and Ethics
10 Analysis of Media Elements
11 Media Literacy Research
12 Media Literacy Curriculum and Course Content (Review of Annual Plan)
13 Material Development
14 Evaluation of Materials
Materials
Materials are not specified.
Resources
Course Assessment
Assesment MethodsPercentage (%)Assesment Methods Title
Final Exam50Final Exam
Midterm Exam50Midterm Exam
L+P: Lecture and Practice
PQ: Program Learning Outcomes
LO: Course Learning Outcomes