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FIRST CYCLE - BACHELOR'S DEGREE
FACULTY OF ECONOMICS & ADMINISTRATIVE SCIENCES
ECONOMETRICS DEPARTMENT
211 ECONOMETRICS
Course Information
Course Learning Outcomes
Course's Contribution To Program
ECTS Workload
Course Details
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COURSE INFORMATION
Course Code
Course Title
L+P Hour
Semester
ECTS
ISLE 405
MARKETING RESEARCH
3 + 0
7th Semester
5
COURSE DESCRIPTION
Course Level
Bachelor's Degree
Course Type
Elective
Course Objective
This course aims to provide insight about marketing research process thoroughly
Course Content
Early phases of marketing research, research design formulation, data collection, preparation and analysis.
Prerequisites
No the prerequisite of lesson.
Corequisite
No the corequisite of lesson.
Mode of Delivery
Face to Face
COURSE LEARNING OUTCOMES
1
understands the importance of scientific methodology
2
learns qualitative and quantitative research techniques
3
compares and contrast attitude scales
4
learns the basic of data collection, analysis and preparation of research report
COURSE'S CONTRIBUTION TO PROGRAM
Data not found.
ECTS ALLOCATED BASED ON STUDENT WORKLOAD BY THE COURSE DESCRIPTION
Activities
Quantity
Duration (Hour)
Total Work Load (Hour)
Course Duration (14 weeks/theoric+practical)
14
3
42
Hours for off-the-classroom study (Pre-study, practice)
14
3
42
Mid-terms
1
23
23
Final examination
1
23
23
Total Work Load
ECTS Credit of the Course
130
5
COURSE DETAILS
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L+P:
Lecture and Practice
PQ:
Program Learning Outcomes
LO:
Course Learning Outcomes
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Home Page
About University
Name And Address
Acedemic Authorities
General Discription
Academic Calendar
General Admission Requirements
Recognition of Prior Learning
General Registration Procedures
ECTS Credit Allocation
Academic Guidance
Information For Students
Cost Of Living
Accommodation
Meals
Medical Facilities
Facilities for Special Needs Students
Insurance
Financial Support for Students
Student Affairs
Learning Facilities
International Programs
Language Courses
Internships
Sports Facilities and Leisure Activities
Student Associations
Practical Information for Mobile Students
Degree Programmes